Speaker Cables, Power Cables, and Analog Interconnects
TIER I
Jump into the benefits of braided cable without breaking the bank. Each cable is hand crafted and hand braided. Braided wire is much more than simply cosmetic; it offers better crosstalk rejection and reduces the antenna-like properties found in parallel wire. This results in improved imaging and increased soundstage due to less picked up noise which causes smearing effects. Treat yourself to a little upgrade. The 15SC (speaker cable), 15AIC (analog interconnect), and 13PC (power cable) will give you a taste into high end cables.
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TIER II
Step up to the bigger brother of Tier I cables. Double the conductor count translates to more copper, less resistance, and a more transparency while improving the angle of integration. Double the cable for not double the price. Go ahead, you've earned the upgrade.
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TIER III - UNRIVALED
UNRIVALED cables offer a gigantic leap forward in technology. Still an 8 conductor braid, but introducing a cotton dielectric core to significantly reduce EMI cause by current flowing through a wire. This further isolates the wires and yet again, increasing the angle of integration and also introducing higher quality connectors to boot.
In a proper setup, you'll be amazed at the improvements in imaging and soundstage. Transient response also takes a leap forward. Each improvement to your system will be noticed.
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TIER IV - UNRIVALED X
When only the best matters, UNRIVALED X takes everything good about UNRIVALED and takes it to the Xtreme! Sporting a 12 conductor braid and a 1" cotton core yields near perfect geometry for the ultimate in noise cancellation and filtration. The leap in performance is outstanding. Instrument separation, width, depth, and height of soundstage are improved. Imaging is more palpable. Your music deserves to be heard in the best way.